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Venus Brand 'EleVen' Debuts Mid-Month

Saturday, November 3, 2007

As has been talked about for some months now, and Venus has been displaying at various tennis tournaments, the clothing and athletic shoe brand 'EleVen' by Venus Williams will debut the middle of this month at Steve and Barry's Department Store.

On a scale of 1 to 10, Williams boasts, "It's a step above the best." EleVen debuts Nov. 15; nothing is over $20.

More millionaire athletes are joining this anti-Nike movement. Chicago Bulls center Ben Wallace will release his $14.98 Big Ben shoe under the Starbury label on Nov. 5. In a true coup, Steve & Barry's also signed tennis star Venus Williams to market a line of shoes and clothing called EleVen.

Source -- Time Magazine (For the full article, click here.)

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